HOW TO RADICALLY CHANGE YOUR BUSINESS THINKING
AND THRIVE IN A RELENTLESSLY CHALLENGING TIME

In The Circular CEO Alex Glassey shows us how traditional business thinking no longer works.
Many of today’s business leaders are like Titanic’s captain: unable to see the world accurately and respond to it effectively because old-fashioned thinking distorts perspective and behaviour.
The Circular CEO asks, Why do boards believe that CEOs can see things that others can’t? Why do we insist on making short-term decisions despite knowing we need longer-term solutions? Why do businesses call their employees their “greatest asset” even while they undervalue and mistreat them?
Why has the average lifespan of a publicly traded company dropped from 60 years to under 20?
The Circular CEO shows us how traditional business thinking locks us into a decision framework that leads to disaster over and over and over again. It turns out that Titanic’s sinking was not an accident but an inevitable outcome. But it also turns out that when the shipping industry changed its thinking a year later, it dramatically improved its results. No ship has been sunk by an iceberg in over a century.
We need to change our thinking. And The Circular CEO shows us how.
The Circular CEO is scheduled for release in Q4 2020. Want to get an early look? I’d be delighted to share it with you. Please let me know here:
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